Plan and execute photography for events, campaigns, executive portraits, campus moments, and institutional storytelling initiatives Deliver edited, production-ready images on deadline and in formats aligned with intended use (print, digital, social, web); standard turnaround for event photography is 24–48 hours Maintain consistent visual standards that reflect the University of Illinois System brand Produce video projects from pre-production through post, including concept support, filming, editing, motion graphics, and final delivery Capture b-roll, interviews, event coverage, and other footage for use across institutional channels Deliver polished final cuts and raw footage as needed for each project; ensure video outputs meet platform specifications for web, social media, broadcast, and presentation use Organize, label, and archive all photo and video assets in the system’s digital asset management library using established naming conventions Ensure assets are accessible to the communications team and campus partners in a timely manner; maintain records of usage rights, release documentation, and asset metadata Source, brief, and manage freelance photographers and videographers for projects that exceed internal capacity; review freelancer deliverables for quality and brand alignment before acceptance Coordinate scheduling and logistics for external production crews Work with the communications team to understand production needs for upcoming campaigns, events, and deliverables; participate in pre-production planning and provide input on creative approach, logistics, and resource needs